{"title":"Asim Jofa Makhmal Velvet 25","description":"","products":[{"product_id":"asim-jofa-makhmal-velvet-25-ajulm-06","title":"Asim Jofa | Makhmal Velvet 25 | AJULM-06","description":"\u003cp data-end=\"26\" data-start=\"0\"\u003e\u003cstrong data-end=\"24\" data-start=\"0\"\u003eProduct Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"677\" data-start=\"28\"\u003e\u003cstrong data-end=\"49\" data-start=\"28\"\u003eFabric and Work :\u003c\/strong\u003e Ivory velvet and Dhaka fabric with embroidery, zari, and sequins.\u003cbr data-end=\"118\" data-start=\"115\"\u003e\u003cstrong data-end=\"138\" data-start=\"118\"\u003eWhat’s Included:\u003c\/strong\u003e 3-piece suit: Front-open jacket-style shirt, flared Dhaka pajama, and embroidered dupatta.\u003cbr data-end=\"232\" data-start=\"229\"\u003e\u003cstrong data-end=\"242\" data-start=\"232\"\u003eColor:\u003c\/strong\u003e Ivory.\u003cbr data-end=\"252\" data-start=\"249\"\u003e\u003cstrong data-end=\"262\" data-start=\"252\"\u003eStyle:\u003c\/strong\u003e Front-open embroidered velvet shirt with flared Dhaka pajama and detailed dupatta.\u003cbr data-is-only-node=\"\" data-end=\"348\" data-start=\"345\"\u003e\u003cstrong data-end=\"361\" data-start=\"348\"\u003eOccasion:\u003c\/strong\u003e Ideal for weddings, festive dinners, and formal gatherings.\u003cbr data-end=\"424\" data-start=\"421\"\u003e\u003cstrong data-end=\"440\" data-start=\"424\"\u003eOutfit Care:\u003c\/strong\u003e Dry clean only and careful handling of embroidery, zari, and delicate fabrics recommended.\u003cbr data-end=\"534\" data-start=\"531\"\u003e\u003cstrong data-end=\"556\" data-start=\"534\"\u003eCountry of Origin:\u003c\/strong\u003e Made in Pakistan.\u003cbr data-end=\"577\" data-start=\"574\"\u003e\u003cstrong data-end=\"592\" data-start=\"577\"\u003eCollection:\u003c\/strong\u003e Makhmal Velvet 25.\u003cbr data-end=\"614\" data-start=\"611\"\u003e\u003cstrong data-end=\"627\" data-start=\"614\"\u003eDesigner:\u003c\/strong\u003e Asim Jofa.\u003cbr data-end=\"641\" data-start=\"638\"\u003e\u003cstrong data-end=\"659\" data-start=\"641\"\u003eRelated Items:\u003c\/strong\u003e \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-07\"\u003eAJULM-07\u003c\/a\u003e, \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-02\"\u003eAJULM-02\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp data-end=\"699\" data-start=\"679\"\u003e\u003cstrong data-end=\"697\" data-start=\"679\"\u003eSpecial Offer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"814\" data-start=\"701\"\u003e\u003cstrong data-end=\"732\" data-start=\"701\"\u003eBuy 2 dresses – Get 10% Off\u003c\/strong\u003e\u003cbr data-end=\"735\" data-start=\"732\"\u003e\u003cstrong data-end=\"766\" data-start=\"735\"\u003eBuy 3 dresses – Get 15% Off\u003c\/strong\u003e\u003cbr data-end=\"769\" data-start=\"766\"\u003eDiscount automatically applied at checkout.\u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e\u003cimg height=\"60\" width=\"240\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/WhatsApp_Image_2025-10-20_at_00.32.05.jpg?v=1761252604\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp data-end=\"845\" data-start=\"816\"\u003e\u003cstrong data-end=\"843\" data-start=\"816\"\u003eAdditional Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1263\" data-start=\"847\"\u003eThis ivory \u003ca href=\"https:\/\/libayah.co.uk\/collections\/velvet\"\u003evelvet \u003c\/a\u003eensemble features a front-open jacket-style shirt with fuchsia, rust, and green threadwork, accented with light gold zari and sequins.\u003cbr data-end=\"1002\" data-start=\"999\"\u003ePaired with flared Dhaka pajama and a beautifully embroidered dupatta, it blends ceremonial grandeur with graceful movement and personal styling options.\u003cbr data-end=\"1158\" data-start=\"1155\"\u003eThis \u003ca href=\"https:\/\/libayah.co.uk\/collections\/short-shirt\"\u003eshort shirt\u003c\/a\u003e outfit is from \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\"\u003eAsim Jofa’s Makhmal Velvet 25 collection\u003c\/a\u003e, perfect for \u003ca href=\"https:\/\/libayah.co.uk\/collections\/formal\"\u003eformal occasions.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp data-end=\"1287\" data-start=\"1265\"\u003e\u003cstrong data-end=\"1285\" data-start=\"1265\"\u003eAbout Asim Jofa:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1537\" data-start=\"1289\"\u003eAsim Jofa is a luxury Pakistani designer known for intricate embroidery, premium fabrics, and elegant festive and bridal wear. His creations combine traditional artistry with modern sophistication, producing statement outfits for special occasions.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS \/ Ivory \/ Velvet","offer_id":51855041560870,"sku":"LY-AJ-AJMV-B-1","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Ivory \/ Velvet","offer_id":51855041593638,"sku":"LY-AJ-AJMV-B-2","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Ivory \/ Velvet","offer_id":51855041626406,"sku":"LY-AJ-AJMV-B-3","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Ivory \/ Velvet","offer_id":51855041659174,"sku":"LY-AJ-AJMV-B-4","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Ivory \/ Velvet","offer_id":51855041691942,"sku":"LY-AJ-AJMV-B-5","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"Custom Size \/ Ivory \/ Velvet","offer_id":51855041724710,"sku":"LY-AJ-AJMV-B-6","price":166.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/052A7289_8dbf9853-c429-4daf-a654-1c15d75d13a3.jpg?v=1767541904"},{"product_id":"asim-jofa-makhmal-velvet-25-ajulm-08","title":"Asim Jofa | Makhmal Velvet 25 | AJULM-08","description":"\u003cp data-end=\"26\" data-start=\"0\" bis_size='{\"x\":12,\"y\":9,\"w\":367,\"h\":19,\"abs_x\":429,\"abs_y\":512}'\u003e\u003cstrong data-end=\"24\" data-start=\"0\" bis_size='{\"x\":12,\"y\":9,\"w\":135,\"h\":19,\"abs_x\":429,\"abs_y\":512}'\u003eProduct Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"670\" data-start=\"28\" bis_size='{\"x\":12,\"y\":45,\"w\":367,\"h\":293,\"abs_x\":429,\"abs_y\":548}'\u003e\u003cstrong data-end=\"49\" data-start=\"28\" bis_size='{\"x\":12,\"y\":45,\"w\":115,\"h\":19,\"abs_x\":429,\"abs_y\":548}'\u003eFabric and Work :\u003c\/strong\u003e Burnt umber velvet and silk with embroidery, zari, and sequins.\u003cbr data-end=\"116\" data-start=\"113\" bis_size='{\"x\":195,\"y\":64,\"w\":0,\"h\":19,\"abs_x\":612,\"abs_y\":567}'\u003e\u003cstrong data-end=\"136\" data-start=\"116\" bis_size='{\"x\":12,\"y\":84,\"w\":109,\"h\":19,\"abs_x\":429,\"abs_y\":587}'\u003eWhat’s Included:\u003c\/strong\u003e 3-piece suit: Embroidered velvet shirt, embroidered silk trousers, and contrasting dupatta.\u003cbr data-end=\"231\" data-start=\"228\" bis_size='{\"x\":327,\"y\":103,\"w\":0,\"h\":19,\"abs_x\":744,\"abs_y\":606}'\u003e\u003cstrong data-end=\"241\" data-start=\"231\" bis_size='{\"x\":12,\"y\":123,\"w\":39,\"h\":19,\"abs_x\":429,\"abs_y\":626}'\u003eColor:\u003c\/strong\u003e Burnt Umber.\u003cbr data-end=\"257\" data-start=\"254\" bis_size='{\"x\":138,\"y\":123,\"w\":0,\"h\":19,\"abs_x\":555,\"abs_y\":626}'\u003e\u003cstrong data-end=\"267\" data-start=\"257\" bis_size='{\"x\":12,\"y\":143,\"w\":35,\"h\":19,\"abs_x\":429,\"abs_y\":646}'\u003eStyle:\u003c\/strong\u003e Embroidered short velvet shirt with silk trousers and vibrant dupatta.\u003cbr data-is-only-node=\"\" data-end=\"341\" data-start=\"338\" bis_size='{\"x\":110,\"y\":162,\"w\":0,\"h\":19,\"abs_x\":527,\"abs_y\":665}'\u003e\u003cstrong data-end=\"354\" data-start=\"341\" bis_size='{\"x\":12,\"y\":182,\"w\":62,\"h\":19,\"abs_x\":429,\"abs_y\":685}'\u003eOccasion:\u003c\/strong\u003e Ideal for weddings, festive dinners, and formal gatherings.\u003cbr data-end=\"417\" data-start=\"414\" bis_size='{\"x\":80,\"y\":201,\"w\":0,\"h\":19,\"abs_x\":497,\"abs_y\":704}'\u003e\u003cstrong data-end=\"433\" data-start=\"417\" bis_size='{\"x\":12,\"y\":221,\"w\":76,\"h\":19,\"abs_x\":429,\"abs_y\":724}'\u003eOutfit Care:\u003c\/strong\u003e Dry clean only and careful handling of embroidery, zari, and delicate fabrics recommended.\u003cbr data-end=\"527\" data-start=\"524\" bis_size='{\"x\":335,\"y\":241,\"w\":0,\"h\":19,\"abs_x\":752,\"abs_y\":744}'\u003e\u003cstrong data-end=\"549\" data-start=\"527\" bis_size='{\"x\":12,\"y\":260,\"w\":119,\"h\":19,\"abs_x\":429,\"abs_y\":763}'\u003eCountry of Origin:\u003c\/strong\u003e Made in Pakistan.\u003cbr data-end=\"570\" data-start=\"567\" bis_size='{\"x\":243,\"y\":260,\"w\":0,\"h\":19,\"abs_x\":660,\"abs_y\":763}'\u003e\u003cstrong data-end=\"585\" data-start=\"570\" bis_size='{\"x\":12,\"y\":280,\"w\":69,\"h\":19,\"abs_x\":429,\"abs_y\":783}'\u003eCollection:\u003c\/strong\u003e Makhmal Velvet 25.\u003cbr data-end=\"607\" data-start=\"604\" bis_size='{\"x\":205,\"y\":280,\"w\":0,\"h\":19,\"abs_x\":622,\"abs_y\":783}'\u003e\u003cstrong data-end=\"620\" data-start=\"607\" bis_size='{\"x\":12,\"y\":299,\"w\":62,\"h\":19,\"abs_x\":429,\"abs_y\":802}'\u003eDesigner:\u003c\/strong\u003e Asim Jofa.\u003cbr data-end=\"634\" data-start=\"631\" bis_size='{\"x\":140,\"y\":299,\"w\":0,\"h\":19,\"abs_x\":557,\"abs_y\":802}'\u003e\u003cstrong data-end=\"652\" data-start=\"634\" bis_size='{\"x\":12,\"y\":319,\"w\":93,\"h\":19,\"abs_x\":429,\"abs_y\":822}'\u003eRelated Items: \u003c\/strong\u003e\u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-07\"\u003eAJULM-07\u003c\/a\u003e, \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-02\"\u003eAJULM-02\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp data-end=\"692\" data-start=\"672\" bis_size='{\"x\":12,\"y\":355,\"w\":367,\"h\":19,\"abs_x\":429,\"abs_y\":858}'\u003e\u003cstrong data-end=\"690\" data-start=\"672\" bis_size='{\"x\":12,\"y\":355,\"w\":89,\"h\":19,\"abs_x\":429,\"abs_y\":858}'\u003eSpecial Offer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"807\" data-start=\"694\" bis_size='{\"x\":12,\"y\":390,\"w\":367,\"h\":58,\"abs_x\":429,\"abs_y\":893}'\u003e\u003cstrong data-end=\"725\" data-start=\"694\" bis_size='{\"x\":12,\"y\":390,\"w\":183,\"h\":19,\"abs_x\":429,\"abs_y\":893}'\u003eBuy 2 dresses – Get 10% Off\u003c\/strong\u003e\u003cbr data-end=\"728\" data-start=\"725\" bis_size='{\"x\":195,\"y\":390,\"w\":0,\"h\":19,\"abs_x\":612,\"abs_y\":893}'\u003e\u003cstrong data-end=\"759\" data-start=\"728\" bis_size='{\"x\":12,\"y\":410,\"w\":183,\"h\":19,\"abs_x\":429,\"abs_y\":913}'\u003eBuy 3 dresses – Get 15% Off\u003c\/strong\u003e\u003cbr data-end=\"762\" data-start=\"759\" bis_size='{\"x\":195,\"y\":410,\"w\":0,\"h\":19,\"abs_x\":612,\"abs_y\":913}'\u003eDiscount automatically applied at checkout.\u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\" bis_size='{\"x\":12,\"y\":465,\"w\":367,\"h\":19,\"abs_x\":429,\"abs_y\":968}'\u003e \u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\" bis_size='{\"x\":12,\"y\":501,\"w\":367,\"h\":64,\"abs_x\":429,\"abs_y\":1004}'\u003e\u003cimg height=\"60\" width=\"240\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/WhatsApp_Image_2025-10-20_at_00.32.05.jpg?v=1761252604\" alt=\"\" bis_size='{\"x\":12,\"y\":501,\"w\":240,\"h\":60,\"abs_x\":429,\"abs_y\":1004}'\u003e\u003c\/p\u003e\n\u003cp data-end=\"838\" data-start=\"809\" bis_size='{\"x\":12,\"y\":581,\"w\":367,\"h\":19,\"abs_x\":429,\"abs_y\":1084}'\u003e\u003cstrong data-end=\"836\" data-start=\"809\" bis_size='{\"x\":12,\"y\":581,\"w\":152,\"h\":19,\"abs_x\":429,\"abs_y\":1084}'\u003eAdditional Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1265\" data-start=\"840\" bis_size='{\"x\":12,\"y\":617,\"w\":367,\"h\":176,\"abs_x\":429,\"abs_y\":1120}'\u003eThis burnt umber \u003ca href=\"https:\/\/libayah.co.uk\/collections\/velvet\" bis_size='{\"x\":122,\"y\":617,\"w\":40,\"h\":19,\"abs_x\":539,\"abs_y\":1120}'\u003evelvet \u003c\/a\u003eensemble features a richly embroidered shirt with ethnic motifs, antique gold zari, cupped sequins, and threads in green, fuchsia, purple, and light rust.\u003cbr data-end=\"1021\" data-start=\"1018\" bis_size='{\"x\":70,\"y\":676,\"w\":0,\"h\":19,\"abs_x\":487,\"abs_y\":1179}'\u003ePaired with lighter rust silk trousers and a contrasting magenta dupatta, it creates a luxurious, vibrant, and textured festive look.\u003cbr data-end=\"1157\" data-start=\"1154\" bis_size='{\"x\":140,\"y\":734,\"w\":0,\"h\":19,\"abs_x\":557,\"abs_y\":1237}'\u003eThis \u003ca href=\"https:\/\/libayah.co.uk\/collections\/short-shirt\" bis_size='{\"x\":40,\"y\":754,\"w\":62,\"h\":19,\"abs_x\":457,\"abs_y\":1257}'\u003eshort shirt\u003c\/a\u003e outfit is from \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\" bis_size='{\"x\":12,\"y\":754,\"w\":348,\"h\":38,\"abs_x\":429,\"abs_y\":1257}'\u003eAsim Jofa’s Makhmal Velvet 25 collection\u003c\/a\u003e, perfect for \u003ca href=\"https:\/\/libayah.co.uk\/collections\/formal\" bis_size='{\"x\":165,\"y\":774,\"w\":106,\"h\":19,\"abs_x\":582,\"abs_y\":1277}'\u003eformal occasions.\u003c\/a\u003e\u003cbr bis_size='{\"x\":272,\"y\":774,\"w\":0,\"h\":19,\"abs_x\":689,\"abs_y\":1277}'\u003e\u003c\/p\u003e\n\u003cp data-end=\"1289\" data-start=\"1267\" bis_size='{\"x\":12,\"y\":809,\"w\":367,\"h\":19,\"abs_x\":429,\"abs_y\":1312}'\u003e\u003cstrong data-end=\"1287\" data-start=\"1267\" bis_size='{\"x\":12,\"y\":809,\"w\":112,\"h\":19,\"abs_x\":429,\"abs_y\":1312}'\u003eAbout Asim Jofa:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1545\" data-start=\"1291\" bis_size='{\"x\":12,\"y\":845,\"w\":367,\"h\":97,\"abs_x\":429,\"abs_y\":1348}'\u003eAsim Jofa is a luxury Pakistani designer celebrated for intricate embroidery, premium fabrics, and elegant festive and bridal wear. His designs combine traditional craftsmanship with modern sophistication, creating standout outfits for special occasions.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS \/ Burnt Umber \/ Velvet","offer_id":51855041757478,"sku":"LY-AJ-AJMV-R-1","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Burnt Umber \/ Velvet","offer_id":51855041790246,"sku":"LY-AJ-AJMV-R-2","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Burnt Umber \/ Velvet","offer_id":51855041823014,"sku":"LY-AJ-AJMV-R-3","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Burnt Umber \/ Velvet","offer_id":51855041855782,"sku":"LY-AJ-AJMV-R-4","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Burnt Umber \/ Velvet","offer_id":51855041888550,"sku":"LY-AJ-AJMV-R-5","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"Custom Size \/ Burnt Umber \/ Velvet","offer_id":51855041921318,"sku":"LY-AJ-AJMV-R-6","price":166.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/052A6274.jpg?v=1767541906"},{"product_id":"asim-jofa-makhmal-velvet-25-ajulm-05","title":"Asim Jofa | Makhmal Velvet 25 | AJULM-05","description":"\u003cp data-end=\"26\" data-start=\"0\"\u003e\u003cstrong data-end=\"24\" data-start=\"0\"\u003eProduct Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"639\" data-start=\"28\"\u003e\u003cstrong data-end=\"49\" data-start=\"28\"\u003eFabric and Work :\u003c\/strong\u003e Reddish pink velvet with embroidery, zari, and sequins.\u003cbr data-end=\"108\" data-start=\"105\"\u003e\u003cstrong data-end=\"128\" data-start=\"108\"\u003eWhat’s Included:\u003c\/strong\u003e 3-piece suit: Embroidered velvet shirt, embroidered trousers, and coordinated dupatta.\u003cbr data-end=\"218\" data-start=\"215\"\u003e\u003cstrong data-end=\"228\" data-start=\"218\"\u003eColor:\u003c\/strong\u003e Reddish Pink.\u003cbr data-end=\"245\" data-start=\"242\"\u003e\u003cstrong data-end=\"255\" data-start=\"245\"\u003eStyle:\u003c\/strong\u003e Embroidered velvet shirt with trousers and detailed dupatta.\u003cbr data-is-only-node=\"\" data-end=\"319\" data-start=\"316\"\u003e\u003cstrong data-end=\"332\" data-start=\"319\"\u003eOccasion:\u003c\/strong\u003e Ideal for weddings, festive dinners, and formal gatherings.\u003cbr data-end=\"395\" data-start=\"392\"\u003e\u003cstrong data-end=\"411\" data-start=\"395\"\u003eOutfit Care:\u003c\/strong\u003e Dry clean only and careful handling of embroidery, zari, and sequins recommended.\u003cbr data-end=\"496\" data-start=\"493\"\u003e\u003cstrong data-end=\"518\" data-start=\"496\"\u003eCountry of Origin:\u003c\/strong\u003e Made in Pakistan.\u003cbr data-end=\"539\" data-start=\"536\"\u003e\u003cstrong data-end=\"554\" data-start=\"539\"\u003eCollection:\u003c\/strong\u003e Makhmal Velvet 25.\u003cbr data-end=\"576\" data-start=\"573\"\u003e\u003cstrong data-end=\"589\" data-start=\"576\"\u003eDesigner:\u003c\/strong\u003e Asim Jofa.\u003cbr data-end=\"603\" data-start=\"600\"\u003e\u003cstrong data-end=\"621\" data-start=\"603\"\u003eRelated Items:\u003c\/strong\u003e Yasna, Aliyyah.\u003c\/p\u003e\n\u003cp data-end=\"661\" data-start=\"641\"\u003e\u003cstrong data-end=\"659\" data-start=\"641\"\u003eSpecial Offer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"776\" data-start=\"663\"\u003e\u003cstrong data-end=\"694\" data-start=\"663\"\u003eBuy 2 dresses – Get 10% Off\u003c\/strong\u003e\u003cbr data-end=\"697\" data-start=\"694\"\u003e\u003cstrong data-end=\"728\" data-start=\"697\"\u003eBuy 3 dresses – Get 15% Off\u003c\/strong\u003e\u003cbr data-end=\"731\" data-start=\"728\"\u003eDiscount automatically applied at checkout.\u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e\u003cimg height=\"60\" width=\"240\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/WhatsApp_Image_2025-10-20_at_00.32.05.jpg?v=1761252604\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp data-end=\"807\" data-start=\"778\"\u003e\u003cstrong data-end=\"805\" data-start=\"778\"\u003eAdditional Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1210\" data-start=\"809\"\u003eThis reddish pink \u003ca href=\"https:\/\/libayah.co.uk\/collections\/velvet\"\u003evelvet \u003c\/a\u003eensemble features intricate threadwork in rust, honey mustard, and green, accented with antique gold sequins and subtle zari highlights.\u003cbr data-end=\"973\" data-start=\"970\"\u003ePaired with embroidered trousers and a coordinating dupatta, it exudes imperial elegance and festive sophistication.\u003cbr data-end=\"1092\" data-start=\"1089\"\u003eThis \u003ca href=\"https:\/\/libayah.co.uk\/collections\/short-shirt\"\u003eshort shirt\u003c\/a\u003e outfit is from \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\"\u003eAsim Jofa’s Makhmal Velvet 25 collection\u003c\/a\u003e, perfect for \u003ca href=\"https:\/\/libayah.co.uk\/collections\/formal\"\u003eformal occasions.\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-end=\"1234\" data-start=\"1212\"\u003e\u003cstrong data-end=\"1232\" data-start=\"1212\"\u003eAbout Asim Jofa:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1487\" data-start=\"1236\"\u003eAsim Jofa is a luxury Pakistani designer renowned for intricate embroidery, premium fabrics, and elegant festive and bridal wear. His creations merge traditional craftsmanship with contemporary style, producing statement outfits for special occasions.\u003c\/p\u003e","brand":"Asim jofa","offers":[{"title":"XS \/ Redish Pink \/ Velvet","offer_id":51855041954086,"sku":"LY-AJ-AJMV-T-1","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Redish Pink \/ Velvet","offer_id":51855041986854,"sku":"LY-AJ-AJMV-T-2","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Redish Pink \/ Velvet","offer_id":51855042019622,"sku":"LY-AJ-AJMV-T-3","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Redish Pink \/ Velvet","offer_id":51855042052390,"sku":"LY-AJ-AJMV-T-4","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Redish Pink \/ Velvet","offer_id":51855042085158,"sku":"LY-AJ-AJMV-T-5","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"Custom Size \/ Redish Pink \/ Velvet","offer_id":51855042117926,"sku":"LY-AJ-AJMV-T-6","price":166.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/052A6412.jpg?v=1767541907"},{"product_id":"asim-jofa-makhmal-velvet-25-ajulm-01","title":"Asim Jofa | Makhmal Velvet 25 | AJULM-01","description":"\u003cp data-end=\"26\" data-start=\"0\"\u003e\u003cstrong data-end=\"24\" data-start=\"0\"\u003eProduct Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"653\" data-start=\"28\"\u003e\u003cstrong data-end=\"49\" data-start=\"28\"\u003eFabric and Work :\u003c\/strong\u003e Black velvet with light gold zari and sequins embroidery.\u003cbr data-end=\"110\" data-start=\"107\"\u003e\u003cstrong data-end=\"130\" data-start=\"110\"\u003eWhat’s Included:\u003c\/strong\u003e 3-piece suit: Embroidered velvet shirt, embroidered trousers, and intricately detailed dupatta.\u003cbr data-end=\"229\" data-start=\"226\"\u003e\u003cstrong data-end=\"239\" data-start=\"229\"\u003eColor:\u003c\/strong\u003e Black.\u003cbr data-end=\"249\" data-start=\"246\"\u003e\u003cstrong data-end=\"259\" data-start=\"249\"\u003eStyle:\u003c\/strong\u003e Embroidered velvet shirt with trousers and statement dupatta.\u003cbr data-is-only-node=\"\" data-end=\"324\" data-start=\"321\"\u003e\u003cstrong data-end=\"337\" data-start=\"324\"\u003eOccasion:\u003c\/strong\u003e Ideal for weddings, festive dinners, and formal gatherings.\u003cbr data-end=\"400\" data-start=\"397\"\u003e\u003cstrong data-end=\"416\" data-start=\"400\"\u003eOutfit Care:\u003c\/strong\u003e Dry clean only and careful handling of embroidery, zari, and delicate fabrics recommended.\u003cbr data-end=\"510\" data-start=\"507\"\u003e\u003cstrong data-end=\"532\" data-start=\"510\"\u003eCountry of Origin:\u003c\/strong\u003e Made in Pakistan.\u003cbr data-end=\"553\" data-start=\"550\"\u003e\u003cstrong data-end=\"568\" data-start=\"553\"\u003eCollection:\u003c\/strong\u003e Makhmal Velvet 25.\u003cbr data-end=\"590\" data-start=\"587\"\u003e\u003cstrong data-end=\"603\" data-start=\"590\"\u003eDesigner:\u003c\/strong\u003e Asim Jofa.\u003cbr data-end=\"617\" data-start=\"614\"\u003e\u003cstrong data-end=\"635\" data-start=\"617\"\u003eRelated Items:\u003c\/strong\u003e \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-07\"\u003eAJULM-07\u003c\/a\u003e, \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-02\"\u003eAJULM-02\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp data-end=\"675\" data-start=\"655\"\u003e\u003cstrong data-end=\"673\" data-start=\"655\"\u003eSpecial Offer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"790\" data-start=\"677\"\u003e\u003cstrong data-end=\"708\" data-start=\"677\"\u003eBuy 2 dresses – Get 10% Off\u003c\/strong\u003e\u003cbr data-end=\"711\" data-start=\"708\"\u003e\u003cstrong data-end=\"742\" data-start=\"711\"\u003eBuy 3 dresses – Get 15% Off\u003c\/strong\u003e\u003cbr data-end=\"745\" data-start=\"742\"\u003eDiscount automatically applied at checkout.\u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e\u003cimg height=\"60\" width=\"240\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/WhatsApp_Image_2025-10-20_at_00.32.05.jpg?v=1761252604\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp data-end=\"821\" data-start=\"792\"\u003e\u003cstrong data-end=\"819\" data-start=\"792\"\u003eAdditional Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1200\" data-start=\"823\"\u003eThis black \u003ca href=\"https:\/\/libayah.co.uk\/collections\/velvet\"\u003evelvet \u003c\/a\u003eensemble features light gold zari and sequins on the shirt, paired with embroidered trousers and a delicately embellished dupatta.\u003cbr data-end=\"974\" data-start=\"971\"\u003eThe outfit exudes regal elegance and festive grandeur, perfect for creating a sophisticated and unforgettable look.\u003cbr data-end=\"1092\" data-start=\"1089\"\u003eThis \u003ca href=\"https:\/\/libayah.co.uk\/collections\/sharara\"\u003esharara \u003c\/a\u003eoutfit is from Asim Jofa’s Makhmal Velvet 25 collection, designed for luxurious and formal occasions.\u003c\/p\u003e\n\u003cp data-end=\"1224\" data-start=\"1202\"\u003e\u003cstrong data-end=\"1222\" data-start=\"1202\"\u003eAbout Asim Jofa:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1485\" data-start=\"1226\"\u003eAsim Jofa is a luxury Pakistani designer celebrated for intricate embroidery, rich fabrics, and elegant festive and bridal wear. His creations combine traditional artistry with modern sophistication, making each outfit a statement piece for special occasions.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS \/ Black \/ Velvet","offer_id":51855042150694,"sku":"LY-AJ-AJMV-W-1","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Black \/ Velvet","offer_id":51855042183462,"sku":"LY-AJ-AJMV-W-2","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Black \/ Velvet","offer_id":51855042216230,"sku":"LY-AJ-AJMV-W-3","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Black \/ Velvet","offer_id":51855042248998,"sku":"LY-AJ-AJMV-W-4","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Black \/ Velvet","offer_id":51855042281766,"sku":"LY-AJ-AJMV-W-5","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"Custom Size \/ Black \/ Velvet","offer_id":51855042314534,"sku":"LY-AJ-AJMV-W-6","price":166.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/052A7077.jpg?v=1767541909"},{"product_id":"asim-jofa-makhmal-velvet-25-ajulm-1","title":"Asim Jofa | Makhmal Velvet 25 | AJULM","description":"\u003cp data-end=\"26\" data-start=\"0\"\u003e\u003cstrong data-end=\"24\" data-start=\"0\"\u003eProduct Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"687\" data-start=\"28\"\u003e\u003cstrong data-end=\"49\" data-start=\"28\"\u003eFabric and Work :\u003c\/strong\u003e Navy blue velvet and raw silk with embroidery, zari, and sequins.\u003cbr data-end=\"118\" data-start=\"115\"\u003e\u003cstrong data-end=\"138\" data-start=\"118\"\u003eWhat’s Included:\u003c\/strong\u003e 3-piece suit: Embroidered velvet waistcoat, raw silk shirt, embroidered trousers, and embroidered dupatta.\u003cbr data-end=\"248\" data-start=\"245\"\u003e\u003cstrong data-end=\"258\" data-start=\"248\"\u003eColor:\u003c\/strong\u003e Navy Blue.\u003cbr data-end=\"272\" data-start=\"269\"\u003e\u003cstrong data-end=\"282\" data-start=\"272\"\u003eStyle:\u003c\/strong\u003e Embroidered velvet waistcoat with raw silk shirt, trousers, and dupatta.\u003cbr data-is-only-node=\"\" data-end=\"358\" data-start=\"355\"\u003e\u003cstrong data-end=\"371\" data-start=\"358\"\u003eOccasion:\u003c\/strong\u003e Ideal for weddings, festive dinners, and formal gatherings.\u003cbr data-end=\"434\" data-start=\"431\"\u003e\u003cstrong data-end=\"450\" data-start=\"434\"\u003eOutfit Care:\u003c\/strong\u003e Dry clean only and careful handling of embroidery, zari, and delicate fabrics recommended.\u003cbr data-end=\"544\" data-start=\"541\"\u003e\u003cstrong data-end=\"566\" data-start=\"544\"\u003eCountry of Origin:\u003c\/strong\u003e Made in Pakistan.\u003cbr data-end=\"587\" data-start=\"584\"\u003e\u003cstrong data-end=\"602\" data-start=\"587\"\u003eCollection:\u003c\/strong\u003e Makhmal Velvet 25.\u003cbr data-end=\"624\" data-start=\"621\"\u003e\u003cstrong data-end=\"637\" data-start=\"624\"\u003eDesigner:\u003c\/strong\u003e Asim Jofa.\u003cbr data-end=\"651\" data-start=\"648\"\u003e\u003cstrong data-end=\"669\" data-start=\"651\"\u003eRelated Items:\u003c\/strong\u003e \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-07\"\u003eAJULM-07\u003c\/a\u003e, \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-02\"\u003eAJULM-02\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp data-end=\"709\" data-start=\"689\"\u003e\u003cstrong data-end=\"707\" data-start=\"689\"\u003eSpecial Offer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"824\" data-start=\"711\"\u003e\u003cstrong data-end=\"742\" data-start=\"711\"\u003eBuy 2 dresses – Get 10% Off\u003c\/strong\u003e\u003cbr data-end=\"745\" data-start=\"742\"\u003e\u003cstrong data-end=\"776\" data-start=\"745\"\u003eBuy 3 dresses – Get 15% Off\u003c\/strong\u003e\u003cbr data-end=\"779\" data-start=\"776\"\u003eDiscount automatically applied at checkout.\u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e\u003cimg height=\"60\" width=\"240\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/WhatsApp_Image_2025-10-20_at_00.32.05.jpg?v=1761252604\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp data-end=\"855\" data-start=\"826\"\u003e\u003cstrong data-end=\"853\" data-start=\"826\"\u003eAdditional Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1224\" data-start=\"857\"\u003eThis navy blue ensemble combines velvet and \u003ca href=\"https:\/\/libayah.co.uk\/collections\/raw-silk\"\u003eraw silk\u003c\/a\u003e with bright pink, green, and blue embroidery, accented with antique gold zari and sequins.\u003cbr data-end=\"1003\" data-start=\"1000\"\u003ePaired with embroidered trousers and a coordinating dupatta, it radiates sophisticated charm and regal elegance.\u003cbr data-end=\"1118\" data-start=\"1115\"\u003eThis \u003ca href=\"https:\/\/libayah.co.uk\/collections\/short-shirt\"\u003eshort shirt\u003c\/a\u003e outfit is from \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\"\u003eAsim Jofa’s Makhmal Velvet 25 collection\u003c\/a\u003e, perfect for \u003ca href=\"https:\/\/libayah.co.uk\/collections\/formal\"\u003eformal occasions.\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-end=\"1248\" data-start=\"1226\"\u003e\u003cstrong data-end=\"1246\" data-start=\"1226\"\u003eAbout Asim Jofa:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1504\" data-start=\"1250\"\u003eAsim Jofa is a luxury Pakistani designer known for intricate embroidery, premium fabrics, and elegant festive and bridal wear. His creations blend traditional craftsmanship with modern sophistication, making each outfit a statement for special occasions.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS \/ Navy Blue \/ Raw Silk","offer_id":51855042347302,"sku":"LY-AJ-AJMV-E-1","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Navy Blue \/ Raw Silk","offer_id":51855042380070,"sku":"LY-AJ-AJMV-E-2","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Navy Blue \/ Raw Silk","offer_id":51855042412838,"sku":"LY-AJ-AJMV-E-3","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Navy Blue \/ Raw Silk","offer_id":51855042445606,"sku":"LY-AJ-AJMV-E-4","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Navy Blue \/ Raw Silk","offer_id":51855042478374,"sku":"LY-AJ-AJMV-E-5","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"Custom Size \/ Navy Blue \/ Raw Silk","offer_id":51855042511142,"sku":"LY-AJ-AJMV-E-6","price":166.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/052A6453.jpg?v=1767541911"},{"product_id":"asim-jofa-makhmal-velvet-25-ajulm-03","title":"Asim Jofa | Makhmal Velvet 25 | AJULM-03","description":"\u003cp data-start=\"0\" data-end=\"26\"\u003e\u003cstrong data-start=\"0\" data-end=\"24\"\u003eProduct Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"28\" data-end=\"665\"\u003e\u003cstrong data-start=\"28\" data-end=\"49\"\u003eFabric and Work :\u003c\/strong\u003e Magenta velvet and net with zari, sequins, and multicolor threadwork.\u003cbr data-start=\"119\" data-end=\"122\"\u003e\u003cstrong data-start=\"122\" data-end=\"142\"\u003eWhat’s Included:\u003c\/strong\u003e 3-piece suit: Embroidered velvet shirt, embroidered trousers, and contrasting navy dupatta.\u003cbr data-start=\"234\" data-end=\"237\"\u003e\u003cstrong data-start=\"237\" data-end=\"247\"\u003eColor:\u003c\/strong\u003e Magenta.\u003cbr data-start=\"256\" data-end=\"259\"\u003e\u003cstrong data-start=\"259\" data-end=\"269\"\u003eStyle:\u003c\/strong\u003e Embroidered velvet shirt with trousers and embroidered dupatta.\u003cbr data-start=\"333\" data-end=\"336\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"336\" data-end=\"349\"\u003eOccasion:\u003c\/strong\u003e Ideal for weddings, festive dinners, and formal gatherings.\u003cbr data-start=\"409\" data-end=\"412\"\u003e\u003cstrong data-start=\"412\" data-end=\"428\"\u003eOutfit Care:\u003c\/strong\u003e Dry clean only and careful handling of embroidery, zari, and delicate fabrics recommended.\u003cbr data-start=\"519\" data-end=\"522\"\u003e\u003cstrong data-start=\"522\" data-end=\"544\"\u003eCountry of Origin:\u003c\/strong\u003e Made in Pakistan.\u003cbr data-start=\"562\" data-end=\"565\"\u003e\u003cstrong data-start=\"565\" data-end=\"580\"\u003eCollection:\u003c\/strong\u003e Makhmal Velvet 25.\u003cbr data-start=\"599\" data-end=\"602\"\u003e\u003cstrong data-start=\"602\" data-end=\"615\"\u003eDesigner:\u003c\/strong\u003e Asim Jofa.\u003cbr data-start=\"626\" data-end=\"629\"\u003e\u003cstrong data-start=\"629\" data-end=\"647\"\u003eRelated Items:\u003c\/strong\u003e \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-07\"\u003eAJULM-07\u003c\/a\u003e, \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-02\"\u003eAJULM-02\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp data-start=\"667\" data-end=\"687\"\u003e\u003cstrong data-start=\"667\" data-end=\"685\"\u003eSpecial Offer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"689\" data-end=\"802\"\u003e\u003cstrong data-start=\"689\" data-end=\"720\"\u003eBuy 2 dresses – Get 10% Off\u003c\/strong\u003e\u003cbr data-start=\"720\" data-end=\"723\"\u003e\u003cstrong data-start=\"723\" data-end=\"754\"\u003eBuy 3 dresses – Get 15% Off\u003c\/strong\u003e\u003cbr data-start=\"754\" data-end=\"757\"\u003eDiscount automatically applied at checkout.\u003c\/p\u003e\n\u003cp data-start=\"690\" data-end=\"803\"\u003e \u003c\/p\u003e\n\u003cp data-start=\"690\" data-end=\"803\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/WhatsApp_Image_2025-10-20_at_00.32.05.jpg?v=1761252604\" width=\"240\" height=\"60\"\u003e\u003c\/p\u003e\n\u003cp data-start=\"804\" data-end=\"833\"\u003e\u003cstrong data-start=\"804\" data-end=\"831\"\u003eAdditional Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"835\" data-end=\"1232\"\u003eThis magenta \u003ca href=\"https:\/\/libayah.co.uk\/collections\/velvet\"\u003evelvet \u003c\/a\u003eensemble features front embroidery in gold zari, sequins, and navy, green, and rust threads, paired with embroidered trousers and a contrasting navy dupatta.\u003cbr data-start=\"1012\" data-end=\"1015\"\u003eThe back shimmers with delicate chann, creating a celestial sparkle. Perfect for expressive and festive styling.\u003cbr data-start=\"1127\" data-end=\"1130\"\u003eThis \u003ca href=\"https:\/\/libayah.co.uk\/collections\/short-shirt\"\u003eshort shirt\u003c\/a\u003e\u003ca href=\"https:\/\/libayah.co.uk\/collections\/sharara\"\u003e outfit is from \u003c\/a\u003e\u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\"\u003eAsim Jofa’s Makhmal Velvet 25 collection\u003c\/a\u003e\u003ca href=\"https:\/\/libayah.co.uk\/collections\/sharara\"\u003e, perfect for \u003c\/a\u003e\u003ca href=\"https:\/\/libayah.co.uk\/collections\/formal\"\u003eformal occasions.\u003c\/a\u003e\u003ca href=\"https:\/\/libayah.co.uk\/collections\/sharara\"\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp data-start=\"1234\" data-end=\"1256\"\u003e\u003cstrong data-start=\"1234\" data-end=\"1254\"\u003eAbout Asim Jofa:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1258\" data-end=\"1504\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eAsim Jofa is a luxury Pakistani designer known for intricate embroidery, premium fabrics, and elegant festive and bridal wear. His creations combine traditional artistry with modern sophistication, creating standout outfits for special occasions.\u003c\/p\u003e","brand":"Asim jofa","offers":[{"title":"XS \/ Magenta \/ Velvet","offer_id":51855042543910,"sku":"LY-AJ-AJMV-W-1-10","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Magenta \/ Velvet","offer_id":51855042576678,"sku":"LY-AJ-AJMV-W-1-11","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Magenta \/ Velvet","offer_id":51855042609446,"sku":"LY-AJ-AJMV-W-1-12","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Magenta \/ Velvet","offer_id":51855042642214,"sku":"LY-AJ-AJMV-W-1-13","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Magenta \/ Velvet","offer_id":51855042674982,"sku":"LY-AJ-AJMV-W-1-14","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"Custom Size \/ Magenta \/ Velvet","offer_id":51855042707750,"sku":"LY-AJ-AJMV-W-1-15","price":166.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/052A6727.jpg?v=1767541912"},{"product_id":"asim-jofa-makhmal-velvet-25-ajulm-02","title":"Asim Jofa | Makhmal Velvet 25 | AJULM-02","description":"\u003cp data-end=\"26\" data-start=\"0\"\u003e\u003cstrong data-end=\"24\" data-start=\"0\"\u003eProduct Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"656\" data-start=\"28\"\u003e\u003cstrong data-end=\"49\" data-start=\"28\"\u003eFabric and Work :\u003c\/strong\u003e Dark plum velvet and net with zari, sequins, and zardozi embroidery.\u003cbr data-end=\"121\" data-start=\"118\"\u003e\u003cstrong data-end=\"141\" data-start=\"121\"\u003eWhat’s Included:\u003c\/strong\u003e 3-piece suit: Embroidered velvet shirt, embroidered trouser, and scalloped dupatta.\u003cbr data-end=\"228\" data-start=\"225\"\u003e\u003cstrong data-end=\"238\" data-start=\"228\"\u003eColor:\u003c\/strong\u003e Dark Plum.\u003cbr data-end=\"252\" data-start=\"249\"\u003e\u003cstrong data-end=\"262\" data-start=\"252\"\u003eStyle:\u003c\/strong\u003e Embroidered velvet shirt with trousers and scalloped dupatta.\u003cbr data-is-only-node=\"\" data-end=\"327\" data-start=\"324\"\u003e\u003cstrong data-end=\"340\" data-start=\"327\"\u003eOccasion:\u003c\/strong\u003e Ideal for weddings, festive dinners, and formal gatherings.\u003cbr data-end=\"403\" data-start=\"400\"\u003e\u003cstrong data-end=\"419\" data-start=\"403\"\u003eOutfit Care:\u003c\/strong\u003e Dry clean only and careful handling of embroidery, zari, and delicate fabrics recommended.\u003cbr data-end=\"513\" data-start=\"510\"\u003e\u003cstrong data-end=\"535\" data-start=\"513\"\u003eCountry of Origin:\u003c\/strong\u003e Made in Pakistan.\u003cbr data-end=\"556\" data-start=\"553\"\u003e\u003cstrong data-end=\"571\" data-start=\"556\"\u003eCollection:\u003c\/strong\u003e Makhmal Velvet 25.\u003cbr data-end=\"593\" data-start=\"590\"\u003e\u003cstrong data-end=\"606\" data-start=\"593\"\u003eDesigner:\u003c\/strong\u003e Asim Jofa.\u003cbr data-end=\"620\" data-start=\"617\"\u003e\u003cstrong data-end=\"638\" data-start=\"620\"\u003eRelated Items:\u003c\/strong\u003e \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-07\"\u003eAJULM-07\u003c\/a\u003e, \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-03\"\u003eAJULM-03\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp data-end=\"678\" data-start=\"658\"\u003e\u003cstrong data-end=\"676\" data-start=\"658\"\u003eSpecial Offer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"793\" data-start=\"680\"\u003e\u003cstrong data-end=\"711\" data-start=\"680\"\u003eBuy 2 dresses – Get 10% Off\u003c\/strong\u003e\u003cbr data-end=\"714\" data-start=\"711\"\u003e\u003cstrong data-end=\"745\" data-start=\"714\"\u003eBuy 3 dresses – Get 15% Off\u003c\/strong\u003e\u003cbr data-end=\"748\" data-start=\"745\"\u003eDiscount automatically applied at checkout.\u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e\u003cimg height=\"60\" width=\"240\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/WhatsApp_Image_2025-10-20_at_00.32.05.jpg?v=1761252604\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp data-end=\"824\" data-start=\"795\"\u003e\u003cstrong data-end=\"822\" data-start=\"795\"\u003eAdditional Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1181\" data-start=\"826\"\u003eThis dark plum \u003ca href=\"https:\/\/libayah.co.uk\/collections\/velvet\"\u003evelvet \u003c\/a\u003eensemble features antique gold zari and sequins with intricate zardozi work.\u003cbr data-end=\"927\" data-start=\"924\"\u003eScalloped sleeves and daman refine the silhouette, paired with embroidered trousers and a scalloped dupatta for elegant, heirloom-inspired appeal.\u003cbr data-end=\"1076\" data-start=\"1073\"\u003eThis \u003ca href=\"https:\/\/libayah.co.uk\/collections\/short-shirt\"\u003eshort shirt\u003c\/a\u003e outfit is from \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\"\u003eAsim Jofa’s Makhmal Velvet 25 collection\u003c\/a\u003e, perfect for \u003ca href=\"https:\/\/libayah.co.uk\/collections\/formal\"\u003eformal occasions.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp data-end=\"1205\" data-start=\"1183\"\u003e\u003cstrong data-end=\"1203\" data-start=\"1183\"\u003eAbout Asim Jofa:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1456\" data-start=\"1207\"\u003eAsim Jofa is a luxury Pakistani designer known for exquisite embroidery, rich fabrics, and elegant festive and bridal wear. His creations blend traditional craftsmanship with modern sophistication, creating standout outfits for special celebrations.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS \/ Dark Plum \/ Velvet","offer_id":51855042740518,"sku":"LY-AJ-AJMV-D-1","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Dark Plum \/ Velvet","offer_id":51855042773286,"sku":"LY-AJ-AJMV-D-2","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Dark Plum \/ Velvet","offer_id":51855042806054,"sku":"LY-AJ-AJMV-D-3","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Dark Plum \/ Velvet","offer_id":51855042838822,"sku":"LY-AJ-AJMV-D-4","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Dark Plum \/ Velvet","offer_id":51855042871590,"sku":"LY-AJ-AJMV-D-5","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"Custom Size \/ Dark Plum \/ Velvet","offer_id":51855042904358,"sku":"LY-AJ-AJMV-D-6","price":166.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/052A6055.jpg?v=1767541914"},{"product_id":"asim-jofa-makhmal-velvet-25-ajulm-07","title":"Asim Jofa | Makhmal Velvet 25 | AJULM-07","description":"\u003cp data-end=\"26\" data-start=\"0\"\u003e\u003cstrong data-end=\"24\" data-start=\"0\"\u003eProduct Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"649\" data-start=\"28\"\u003e\u003cstrong data-end=\"49\" data-start=\"28\"\u003eFabric and Work :\u003c\/strong\u003e Maroon velvet and net with zari, sequins, and threadwork.\u003cbr data-end=\"110\" data-start=\"107\"\u003e\u003cstrong data-end=\"130\" data-start=\"110\"\u003eWhat’s Included:\u003c\/strong\u003e 3-piece suit: Embroidered velvet shirt, refined trousers, and heavily embroidered net dupatta.\u003cbr data-end=\"228\" data-start=\"225\"\u003e\u003cstrong data-end=\"238\" data-start=\"228\"\u003eColor:\u003c\/strong\u003e Maroon.\u003cbr data-end=\"249\" data-start=\"246\"\u003e\u003cstrong data-end=\"259\" data-start=\"249\"\u003eStyle:\u003c\/strong\u003e Embroidered short velvet shirt with trousers and detailed dupatta.\u003cbr data-is-only-node=\"\" data-end=\"329\" data-start=\"326\"\u003e\u003cstrong data-end=\"342\" data-start=\"329\"\u003eOccasion:\u003c\/strong\u003e Ideal for weddings, festive dinners, and formal gatherings.\u003cbr data-end=\"405\" data-start=\"402\"\u003e\u003cstrong data-end=\"421\" data-start=\"405\"\u003eOutfit Care:\u003c\/strong\u003e Dry clean only and careful handling of embroidery, zari, and sequins recommended.\u003cbr data-end=\"506\" data-start=\"503\"\u003e\u003cstrong data-end=\"528\" data-start=\"506\"\u003eCountry of Origin:\u003c\/strong\u003e Made in Pakistan.\u003cbr data-end=\"549\" data-start=\"546\"\u003e\u003cstrong data-end=\"564\" data-start=\"549\"\u003eCollection:\u003c\/strong\u003e Makhmal Velvet 25.\u003cbr data-end=\"586\" data-start=\"583\"\u003e\u003cstrong data-end=\"599\" data-start=\"586\"\u003eDesigner:\u003c\/strong\u003e Asim Jofa.\u003cbr data-end=\"613\" data-start=\"610\"\u003e\u003cstrong data-end=\"631\" data-start=\"613\"\u003eRelated Items:\u003c\/strong\u003e \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-03\"\u003eAJULM-03\u003c\/a\u003e\u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-07\"\u003e\u003c\/a\u003e, \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\/products\/asim-jofa-makhmal-velvet-25-ajulm-02\"\u003eAJULM-02\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp data-end=\"671\" data-start=\"651\"\u003e\u003cstrong data-end=\"669\" data-start=\"651\"\u003eSpecial Offer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"786\" data-start=\"673\"\u003e\u003cstrong data-end=\"704\" data-start=\"673\"\u003eBuy 2 dresses – Get 10% Off\u003c\/strong\u003e\u003cbr data-end=\"707\" data-start=\"704\"\u003e\u003cstrong data-end=\"738\" data-start=\"707\"\u003eBuy 3 dresses – Get 15% Off\u003c\/strong\u003e\u003cbr data-end=\"741\" data-start=\"738\"\u003eDiscount automatically applied at checkout.\u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"690\"\u003e\u003cimg height=\"60\" width=\"240\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/WhatsApp_Image_2025-10-20_at_00.32.05.jpg?v=1761252604\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp data-end=\"817\" data-start=\"788\"\u003e\u003cstrong data-end=\"815\" data-start=\"788\"\u003eAdditional Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1215\" data-start=\"819\"\u003eThis maroon ensemble features a short \u003ca href=\"https:\/\/libayah.co.uk\/collections\/velvet\"\u003evelvet \u003c\/a\u003eshirt adorned with antique gold zari, dual sequins, and rust and deep gold threadwork.\u003cbr data-end=\"953\" data-start=\"950\"\u003ePaired with refined embroidered trousers and a heavily embellished net dupatta, the outfit blends Mughal-inspired grandeur with contemporary elegance.\u003cbr data-end=\"1106\" data-start=\"1103\"\u003eThis \u003ca href=\"https:\/\/libayah.co.uk\/collections\/short-shirt\"\u003eshort shirt\u003c\/a\u003e outfit is from \u003ca href=\"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25\"\u003eAsim Jofa’s Makhmal Velvet 25 collection\u003c\/a\u003e, perfect for \u003ca href=\"https:\/\/libayah.co.uk\/collections\/formal\"\u003eformal occasions.\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-end=\"1239\" data-start=\"1217\"\u003e\u003cstrong data-end=\"1237\" data-start=\"1217\"\u003eAbout Asim Jofa:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1485\" data-start=\"1241\"\u003eAsim Jofa is a luxury Pakistani designer known for intricate embroidery, premium fabrics, and elegant festive and bridal wear. His designs combine traditional artistry with modern sophistication, creating standout outfits for special occasions.\u003c\/p\u003e","brand":"Asim Jofa","offers":[{"title":"XS \/ Maroon \/ Velvet","offer_id":51855042937126,"sku":"LY-AJ-AJMV-Q-1","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Maroon \/ Velvet","offer_id":51855042969894,"sku":"LY-AJ-AJMV-Q-2","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Maroon \/ Velvet","offer_id":51855043002662,"sku":"LY-AJ-AJMV-Q-3","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Maroon \/ Velvet","offer_id":51855043035430,"sku":"LY-AJ-AJMV-Q-4","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Maroon \/ Velvet","offer_id":51855043068198,"sku":"LY-AJ-AJMV-Q-5","price":166.0,"currency_code":"GBP","in_stock":true},{"title":"Custom Size \/ Maroon \/ Velvet","offer_id":51855043100966,"sku":"LY-AJ-AJMV-Q-6","price":166.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0958\/0852\/0486\/files\/052A6547.jpg?v=1767541916"}],"url":"https:\/\/libayah.co.uk\/collections\/asim-jofa-makhmal-velvet-25.oembed","provider":"Libayah","version":"1.0","type":"link"}